Joan Broughton recently interviewed one of our partners in advance of a presentation she was giving to business owners in Petaluma, CA. Here is the interview: Q: Of all the ways to market a small business—Yellow Pages placement, print advertising, direct mail, email,...
One of the best things you can do to promote your business online is to create an email program that serves to market your company via a newsletter. You should be collecting email addresses on your website and be building up a list with the help of targeted...
Small Business Saturday® is a day dedicated to supporting small businesses across the country. Founded by American Express in 2010, this day is celebrated every year on the Saturday after Thanksgiving. This year, Small Business Saturday is on November 30th. The Small...
I’m sure that you have seen the term SEO and understand that it is an acronym for Search Engine Optimization, but did you know that there are different types of SEO? The two basic types of SEO are “on-page”, which is what most people think of, and...
As if LivingSocial didn’t have enough problems, now the company has announced that as many as 50 million of their customers may have had their data compromised. This is especially harmful if you used the same password for them as you do for any other websites....